Luque Gq Logo natural skincare

A New Generation
of J-Beauty

Advanced Japanese skincare for the challenges your skin faces today.

Lq Healthy Skin Slogan natural skincare

Our Story

Ahead of skincare.
Since 1932.

When cosmetics were largely about covering the skin, Naris founder and researcher Mitsuyoshi Muraoka looked beneath the surface. His vision was different—to care for the condition of the skin itself.

Our Story

Ahead of skincare.
Since 1932.

When cosmetics were largely about covering the skin, Naris founder and researcher Mitsuyoshi Muraoka looked beneath the surface. His vision was different—to care for the condition of the skin itself.

A Philosophy Ahead of its time

Remove the unnecessary.
Provide the necessary.

That thinking led to Conc, Naris’ pioneering liquid exfoliation concept, in 1937—and continues to guide Naris skincare today.

94 Years

Japanese skincare innovation

Conc Since 1937

Pioneering liquid exfoliation

#1 In Japan 11 Years*

Wipe-off lotion sales share

Simple Steps. Visible Results.

Complete care, beautifully connected.

N Lq Luque Cleansers Pink natural skincare

1. Cleansers

Cleanses & prepares

N Lq Luque Conc Pink natural skincare

2. Conc

Refines & conditions

N Lq Luque Lotions Pink natural skincare

3. Lotions

Hydrates & balances

Lq Luque Creme Lotion Pink natural skincare

4. Creme Lotion

Locks in moisture

N Lq Luque Creme Pink natural skincare

5. Night Creme

Nourishes overnight

Simple Steps.
Visible Results.

Complete care, beautifully connected.

N Lq Luque Cleansers Pink natural skincare

1. Cleansers

N Lq Luque Conc Pink natural skincare

2. Conc

N Lq Luque Lotions Pink natural skincare

3. Lotions

Lq Luque Creme Lotion Pink natural skincare

4. Creme Lotion

N Lq Luque Creme Pink natural skincare

5. Night Creme

Lq Holy Basil Extract natural skincare

Formulated for Skin Today

Featuring Naris’ Original
Holy Basil Extract

Featuring Naris’ Original
Holy Basil Extract

Modern lifestyles inspired a new generation of LUQUE skincare. Naris’ continuing research into the challenges facing skin today led to its original Holy Basil Extract, featured throughout the LUQUE line.

Explore The

Luque Collection

Luque Collection

01

Cleaners

Cleanses and prepares for beautiful skin.

N Lq Luque W Cleansing Creme Pink natural skincare

W Cleansing Crème

Crème-to-oil cleanser that melts away makeup with minimal friction.
Learn More >

N Lq Luque W Cleansing Foam Pink natural skincare

W Cleansing Foam

Dense, cushioning foam lifts away impurities without stripping moisture.
Learn More >

N Lq Luque Gel Wash Pink natural skincare

Gel Wash

Moisturizing morning gel cleanser for a soft, fresh start.
Learn More >

01 Cleaners

N Lq Luque W Cleansing Creme Pink natural skincare

W Cleansing Crème

Crème-to-oil cleanser that melts away makeup with minimal friction.
Learn More >

N Lq Luque W Cleansing Foam Pink natural skincare

W Cleansing Foam

Dense, cushioning foam lifts away impurities without stripping moisture.
Learn More >

N Lq Luque Gel Wash Pink natural skincare

Gel Wash

Moisturizing morning gel cleanser for a soft, fresh start.
Learn More >

02 Conc

02

Conc

Refines and conditions for smooth, clear skin.

N Lq Luque Conc Pink natural skincare

Conc

Naris’ most powerful liquid exfoliator yet—gently lifts away accumulated dead surface skin.
Learn More >

03

Lotions

Hydrates and balances for a visibly smooth complexion.

N Lq Luque Lotion Pink natural skincare

Lotion 1

Rich hydration with a light, refreshing feel.
Learn More >

N Lq Luque Lotion Pink natural skincare

Lotion 2

Rich hydration with a richer, more moisturizing feel.
Learn More >

03 Lotions

N Lq Luque Lotion Pink natural skincare

Lotion 1

Rich hydration with a light, refreshing feel.
Learn More >

N Lq Luque Lotion Pink natural skincare

Lotion 2

Rich hydration with a richer, more moisturizing feel.
Learn More >

04 Creme Lotion

04

Creme Lotion

Locks in moisture for soft, supple skin.

Lq Luque Creme Lotion Pink natural skincare

Crème Lotion

Silky moisturizing veil for long-lasting hydration without stickiness.
Learn More >

05 Night Creme

05

Night Creme

Rich overnight moisturizer that seals in hydration while you sleep.

N Lq Luque Creme Pink natural skincare

Night Crème

Rich overnight moisturizer that seals in hydration while you sleep.
Learn More >

On Sale Now

Luque

Choose any 4 Luque Products, get 20% Off

Dearse WR

Dearse WR Anti-Aging Bundle w/Pure Retinol

ETT

Natural Makeup that looks like bare skin

Made In Japan natural skincare

Made in Japan

Natural Botanical Ingredients natural skincare

Natural Botanical Ingredients

Alcohol Paraben And Fragrance Free natural skincare

Alcohol**, Paraben, and Fragrance Free***

Made with over 88 Botanicals

Dedicated to Beauty… Naturally for over 90 years!

Yuzu Extract natural skincare
Swertia Japonica Extract natural skincare
Rosa Hybrid Flower Extract natural skincare
Palm Oil natural skincare
Meadow Foam Oil natural skincare

Commitment to Excellence

Naris proudly holds internationally recognized certifications that reflect our promise to good manufacturing processes, consumer safety, and sustainability.

Naris Loyalty Program

Effective August 1, 2026, the accrual of Loyalty Points will be discontinued. July 31, 2026 will be the last day customers will be able to earn points. Customers will, however, retain the ability to redeem any accumulated points through December 31, 2027 online. If you have any questions, please feel free to contact your Consultant or our office. We appreciate your understanding and support.

*Based on total products sold by Naris Cosmetics. “Wipe-off Lotion Domestic Sales Trends by Company,” April 2015–March 2026. TPC Marketing Research Co., Ltd.; surveyed April 2026.
**The following products contain alcohol: Aurus Conc, Leadbeau All Purpose Lotion, Bioqueen All Purpose Lotion, Ecmer Essence, SG-EX Hair Tonic.
***The following collections contain fragrances: Ecmer, Velvety, Purece, Aurus (shampoo & body soaps only), and SG-EX.